What you can expect
These are the reports you get when you book posters. Every booking gets reports like these.
Sample data from a made-up campaign. The advertiser, worlds and numbers below are examples, not results from a real booking.
The price uses today's day rates.
Sample
Reports
Glowline Energy · Autumn Launch · 12 posters in 7 worlds
Completed
Poster views
10,010
A player stayed near the poster, counted once per viewer every 30 minutes.
Viewers per day
487
Average over 14 days with views. Each viewer counts once a day, across all your posters.
In the world per day
689
Players whose game loaded your ad while they were in the world, whether or not they went near the poster. Not views.
Cost per 1,000 views
$153.35
$1,535.00 spent on the booking below, after a $5.00 credit.
Repeat views
1,874
Viewers who saw it again within 30 minutes. Not counted twice.
Unconfirmed loads
4,528
The poster loaded but the player didn't stay near it.
Platforms
68% / 32%
Share of views on PC and on Quest.
Group page opens
167
Players who clicked a poster while it showed your ad, opening your VRChat group's page: 1.7% of views. VRChat doesn't tell us who then joined.
Bookings
| Booking | Campaign | Dates | Posters | Spend to date | Views | Cost per 1,000 views |
|---|
| #1042 |
Autumn Launch |
2026-10-01 to 2026-10-14 UTC |
12 |
$1,535.00 |
10,010 |
$153.35 |
By day
| Day (UTC) | Posters booked | Views | | Viewers | In the world | Opens | Open rate | Repeat | Unconfirmed | Notes |
|---|
| 2026-10-14 Wed |
12 |
617 |
|
420 |
595 |
10 |
1.6% |
115 |
280 |
|
| 2026-10-13 Tue |
12 |
579 |
|
395 |
558 |
10 |
1.7% |
108 |
261 |
|
| 2026-10-12 Mon |
12 |
622 |
|
424 |
600 |
11 |
1.8% |
115 |
281 |
|
| 2026-10-11 Sun |
12 |
850 |
|
579 |
820 |
15 |
1.8% |
158 |
386 |
|
| 2026-10-10 Sat |
12 |
932 |
|
635 |
898 |
15 |
1.6% |
176 |
421 |
|
| 2026-10-09 Fri |
12 |
766 |
|
522 |
739 |
12 |
1.6% |
143 |
347 |
|
| 2026-10-08 Thu |
12 |
647 |
|
441 |
625 |
11 |
1.7% |
120 |
294 |
|
| 2026-10-07 Wed |
12 |
607 |
|
414 |
585 |
10 |
1.7% |
115 |
274 |
|
| 2026-10-06 Tue |
12 |
587 |
|
400 |
564 |
10 |
1.7% |
110 |
263 |
1 poster unavailable for 5 h (not in the world's latest upload). Posters down more than 4 h are credited back when the booking ends. |
| 2026-10-05 Mon |
12 |
617 |
|
420 |
595 |
10 |
1.6% |
115 |
280 |
|
| 2026-10-04 Sun |
12 |
834 |
|
568 |
803 |
15 |
1.8% |
158 |
376 |
|
| 2026-10-03 Sat |
12 |
954 |
|
650 |
919 |
16 |
1.7% |
178 |
431 |
|
| 2026-10-02 Fri |
12 |
763 |
|
520 |
736 |
12 |
1.6% |
143 |
346 |
|
| 2026-10-01 Thu |
12 |
635 |
|
433 |
613 |
10 |
1.6% |
120 |
288 |
|
By world
| World | Views | | Opens | Open rate | Repeat | Unconfirmed |
|---|
| Neon Alley Night Market Social hub |
3,852 |
|
67 |
1.7% |
694 |
1,574 |
| Skyline Rooftop Lounge Social hub |
2,077 |
|
32 |
1.5% |
289 |
1,070 |
| Lantern Grove Hot Springs Chill |
1,429 |
|
32 |
2.2% |
441 |
404 |
| Pixel Arcade 2087 Games |
1,054 |
|
14 |
1.3% |
127 |
763 |
| Driftwood Beach Club Music and dance |
883 |
|
14 |
1.6% |
176 |
396 |
| Orbital Station Kappa Exploration |
408 |
|
0 |
0.0% |
39 |
250 |
| Cozy Cabin Study Hall Chill |
307 |
|
8 |
2.6% |
108 |
71 |
Advanced reports
For when you want to know how sure the numbers are, and who you're reaching.
Worlds, with uncertainty
Each estimate shows a 95% range. Worlds with little data are pulled toward the network average until their own numbers
outweigh it. A badge appears only when the whole range sits above or below the network average.
| World | Slot-days | Views | Views per slot-day | Stay rate |
|---|
| Neon Alley Night Market |
42 |
3,852 |
89.9 (79.5 to 101.0) Above average raw 91.7 |
71% (70% to 72%) Above average raw 71% of 5,426 |
| Skyline Rooftop Lounge |
28 |
2,077 |
72.9 (62.6 to 84.0) Above average raw 74.2 |
66% (64% to 68%) raw 66% of 3,147 |
| Driftwood Beach Club |
14 |
883 |
61.8 (49.7 to 75.2) Above average raw 63.1 |
69% (66% to 71%) Above average raw 69% of 1,279 |
| Lantern Grove Hot Springs |
28 |
1,429 |
50.9 (43.6 to 58.8) raw 51.0 |
78% (76% to 79%) Above average raw 78% of 1,833 |
| Pixel Arcade 2087 |
28 |
1,054 |
37.9 (32.3 to 43.9) Below average raw 37.6 |
58% (56% to 60%) Below average raw 58% of 1,817 |
| Orbital Station Kappa |
14 |
408 |
30.0 (23.8 to 36.8) Below average raw 29.1 |
62% (59% to 66%) Below average raw 62% of 658 |
| Cozy Cabin Study Hall |
14 |
307 |
22.9 (18.0 to 28.2) Below average raw 21.9 |
79% (75% to 83%) Above average raw 81% of 378 |
Network average: 48.0 views per slot-day,
66% stay rate.
Views per viewer, per day
| Views in a day | Viewer-days | Share | |
|---|
| 1 |
5,048 |
74% |
|
| 2 |
1,160 |
17% |
|
| 3 |
341 |
5% |
|
| 4 |
136 |
2% |
|
| 5 to 9 |
102 |
2% |
|
| 10 or more |
34 |
1% |
|
Audience by world
| World | Viewer-days | Only reached here |
|---|
| Neon Alley Night Market |
2,963 |
1,719 (58%) |
| Skyline Rooftop Lounge |
1,598 |
975 (61%) |
| Lantern Grove Hot Springs |
1,099 |
868 (79%) |
| Pixel Arcade 2087 |
811 |
681 (84%) |
| Driftwood Beach Club |
679 |
489 (72%) |
| Orbital Station Kappa |
314 |
276 (88%) |
| Cozy Cabin Study Hall |
236 |
215 (91%) |
Audience overlap
Of each row world's viewer-days, the share that also saw your posters in the column world the same day.
| World | Neon Alley Night Market | Skyline Rooftop Lounge | Lantern Grove Hot Springs | Pixel Arcade 2087 | Driftwood Beach Club |
|---|
| Neon Alley Night Market |
— | 8% | 2% | 1% | 2% |
| Skyline Rooftop Lounge |
14% | — | 3% | 1% | 3% |
| Lantern Grove Hot Springs |
5% | 4% | — | hidden | 2% |
| Pixel Arcade 2087 |
3% | 2% | hidden | — | 2% |
| Driftwood Beach Club |
9% | 7% | 3% | 2% | — |
What the numbers mean
- Poster view
- Your poster loaded, then the player's game confirmed they stayed close to it. Each player counts once per poster every 30 minutes, so walking past repeatedly doesn't inflate the number.
- Repeat view
- The same player saw it again inside those 30 minutes. Shown so you know they stayed around, but not counted as a second view.
- Unconfirmed load
- The poster loaded but nothing showed the player stayed near it, usually because they were passing through.
- Group page open
- A player clicked a poster showing your ad and VRChat opened your group's page, where they can join. It counts only after a confirmed view of that poster, once per player every 30 minutes. VRChat doesn't say who joins, so we report opens, not joins. Needs a VRChat group link on the creative and a world whose creator left clicks on.
- Viewers per day
- Different players who saw your posters on a day, across all your posters. Players are told apart by a scrambled version of their connection address that changes every day, and we never store IP addresses. That's why we count viewers per day and never claim a total across days.
- Slot-day
- One rotation slot on one poster for one day, the unit you book. It's the fair way to compare worlds of different sizes.
- Cost per 1,000 views
- What you've spent on a booking so far, after any credits, divided by its views. You pay the flat price you see when you book. If a poster is down for more than 4 hours on a day, that poster-day is credited back when the booking ends. These figures never change the price.
- Ranges and badges
- How sure we are of each world's figures. A world needs enough data before it can be called above or below average, so one lucky day can't top the list.
- Audience overlap
- Whether two worlds reach the same people on the same day. Cells with fewer than 5 shared viewers are hidden so no one player can be singled out.
Reports update every 10 minutes while your booking runs and stay available after it ends.
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